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Amulet Social Media Report – May 2023


Amulet is officially into its second year since announcing our project to protect digital assets in DeFi. We have grown our socials at a fast pace over the previous 12 months and we’re only seeing a drop in follower numbers due to old/non-active accounts being removed.

Amulet is tweeting daily and our community use Discord as their main form of communication. On August 30th 2022, we launched the AmuNation app, our fun loyalty campaign to engage our community through daily rewards and tasks which has still been ongoing throughout May 2023

Our April Social Media report is available here: https://amulet.org/blog/amulet-social-media-report-april-2023/


Instagram and Link3:

As revealed in last month’s report, we launched our Link3 and Instagram accounts. We’ve continued to implement these socials as part of our regular messaging along with Linkedin and Telegram Announcements (Twitter and Discord to be taken for granted!).

These are growing organically and we’re continuing to post our news and events on both platforms.

These two socials and all the socials that we post on can be followed or subscribed to here: https://linktr.ee/amuletprotocol


May Twitter Highlights:

May was another month of being active on Twitter with a major cleanup of our followers happening on 5 occasions, removing any bots or falsified accounts from our following. Here are some cool stats:

  • Our tweets saw impressions of 124k for May
  • We were mentioned by other accounts 1,325 times in May
  • We saw 15.7k new visitors to our profile in May
  • Our most viral tweet in May had 1500+ interactions

May Twitter Special Moments:

We launched our very successful Protect and Stake for a MetaBear campaign:

We announced our multisig on Squads:

Our first-ever on-chain Solana AMA:

We launched a giveaway with our partner ORCA:

We completed our phase 2 of our MetaBear airdrop:


May Discord Updates:

May has been a solid month on Discord. With progession of our ambassador program underway, we launched 2 new channels for contributors and for ambassadors. Only holders of these roles have access to these channels.

At the end of May, we encountered difficulties after one of our admins accounts was compromised. We wouldn’t workin this industry if we weren’t prepared and we only had a small downtime during this period. If you haven’t been on our Discord for a few weeks, you may have to re-verify to have access to the server. We have done an internal review and implemented further measures to try and prevent these cases from happening. On a positive side, bad actors will always target successful communities and it’s a testimant to our incredible community who were able to report the wrongdoings to the team across all of their personal socials and ensure we were able to deal with it in a swift manner.

Since the minor incident, the community on Discord has been thriving again, probably better than it had been in the days previous!


Current Social Following:

  • Twitter – 43,627
  • Discord – 28,684
  • YouTube – 13,100+
  • LinkedIn – 10,710
  • Telegram Announcements – 904
  • Telegram Events Channel – 599
  • Instagram: 449
  • Link3: 443
  • SoundCloud: 3,679
  • TikTok: 1,237

We will continue to update you on monthly basis. This is part of our core messaging to the AmuNation.

For ongoing Amulet discussions and to speak directly to our team, join our Discord here: discord.gg/AmuletProtocol

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